• Linking extensive husbandry practices to the intrinsic quality of pork and broiler meat

       

  • Linking extensive husbandry practices to the intrinsic quality of pork and broiler meat

     

mEATquality

mEATquality analyses consumer attitudes, perceptions, and preferences regarding sustainable meat production. The husbandry factors that determinate ‘extensiveness’ can be applied and optimised in organic, free-range and conventional production systems.

Quality

To help farmers to improve the quality of their pork and broiler meat by applying extensive husbandry practices.

Information

To inform consumers about the extensiveness of production methods regarding the quality of the pork and broiler meat they purchase.

Research

To support the EU Farm to Fork strategy’s objective to combat food fraud by investigating methods to improve traceability and determine authenticity.

Developing

To support the development of techniques to assess the sustainability of livestock production.

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FOR FURTHER DETAILS, PLEASE CONTACT

Project Coordinator
Wageningen Research
Dr. Hans Spoolder
hans.spoolder@wur.nl

Communication and Dissemination Coordinator
Asociación ECOVALIA
Ángela Morell Pérez
ecovalia.projects@ecovalia.org
+34 955 023 190

This project has received funding from the European Union’s Horizon 2020 research and innovation programme under Grant Agreement No 101000344.